/* ===== Tokens ===== */
:root{
  --bg-deep:      #0A1420;
  --bg-card:      #101C2C;
  --bg-card-2:    #142338;
  --bg-light:     #F5F4EF;
  --bg-light-2:   #EDEBE3;
  --teal:         #2DD8C3;
  --teal-soft:    #7EEFDD;
  --blue-deep:    #1A6FA8;
  --text-hi:      #F4F6F7;
  --text-mid:     #A9B7C2;
  --text-dim:     #6E7C88;
  --text-ink:     #101820;
  --text-ink-mid: #4B5560;
  --purple:       #7C6CE0;
  --amber:        #E0A23D;
  --amber-ink:    #8A5A12;
  --radius-sm:    10px;
  --radius-md:    16px;
  --maxw:         1180px;
  --font-display: 'Montserrat', sans-serif;
  --font-body:    'Inter', sans-serif;
}

*{ box-sizing:border-box; margin:0; padding:0; }
html{ scroll-behavior:smooth; }
body{
  font-family:var(--font-body);
  background:var(--bg-deep);
  color:var(--text-hi);
  line-height:1.6;
  -webkit-font-smoothing:antialiased;
}
img,svg{ display:block; max-width:100%; }
a{ color:inherit; text-decoration:none; }
ul,ol{ list-style:none; }
h1,h2,h3{ font-family:var(--font-display); font-weight:700; line-height:1.15; letter-spacing:-0.01em; }
.wrap{ max-width:var(--maxw); margin:0 auto; padding:0 32px; }

@media (prefers-reduced-motion: reduce){
  html{ scroll-behavior:auto; }
  *{ animation-duration:0.01ms !important; transition-duration:0.01ms !important; }
}

/* ===== Buttons ===== */
.btn{
  display:inline-flex; align-items:center; gap:8px;
  padding:13px 24px;
  border-radius:999px;
  font-family:var(--font-body); font-weight:600; font-size:15px;
  transition:transform .15s ease, box-shadow .15s ease, background .15s ease;
  white-space:nowrap;
}
.btn-accent{
  background:linear-gradient(135deg,var(--teal),var(--blue-deep));
  color:#06141C;
}
.btn-accent:hover{ transform:translateY(-1px); box-shadow:0 8px 24px rgba(45,216,195,0.25); }
.btn-ghost{
  background:transparent;
  border:1px solid rgba(255,255,255,0.18);
  color:var(--text-hi);
}
.btn-ghost:hover{ border-color:var(--teal); color:var(--teal); }

.link-arrow{
  color:var(--teal); font-weight:600; font-size:15px;
  display:inline-block; margin-top:8px;
}
.link-arrow:hover{ color:var(--teal-soft); }

/* ===== Header ===== */
.site-header{
  position:sticky; top:0; z-index:50;
  background:rgba(10,20,32,0.85);
  backdrop-filter:blur(10px);
  border-bottom:1px solid rgba(255,255,255,0.06);
}
.header-inner{
  display:flex; align-items:center; justify-content:space-between;
  padding-top:18px; padding-bottom:18px;
  gap:24px;
}
.logo{ display:flex; align-items:center; gap:10px; font-family:var(--font-display); font-weight:800; font-size:20px; letter-spacing:0.02em; }
.main-nav{ display:flex; gap:32px; font-size:15px; color:var(--text-mid); flex:1; justify-content:center; }
.main-nav a:hover{ color:var(--text-hi); }
.header-cta{ flex-shrink:0; }
.nav-toggle{ display:none; flex-direction:column; gap:5px; background:none; border:none; cursor:pointer; padding:6px; }
.nav-toggle span{ width:22px; height:2px; background:var(--text-hi); border-radius:2px; }

/* ===== Hero ===== */
.hero{ position:relative; overflow:hidden; padding:96px 0 100px; }
.hero-inner{ display:grid; grid-template-columns:1.1fr 0.9fr; align-items:center; gap:48px; }
.eyebrow{
  font-size:13px; font-weight:600; letter-spacing:0.14em; text-transform:uppercase;
  color:var(--teal); margin-bottom:20px;
}
.hero-copy h1{ font-size:clamp(34px,4.2vw,52px); color:var(--text-hi); margin-bottom:22px; }
.accent-text{ color:var(--teal-soft); }
.hero-sub{ font-size:18px; color:var(--text-mid); max-width:520px; margin-bottom:32px; }
.hero-actions{ display:flex; gap:14px; flex-wrap:wrap; margin-bottom:28px; }
.hero-tags{ font-size:13px; color:var(--text-dim); letter-spacing:0.02em; }
.hero-visual{ position:relative; }
.wave-art{ width:100%; height:auto; opacity:0.9; }

/* ===== El problema ===== */
.problema{ padding:100px 0; border-top:1px solid rgba(255,255,255,0.06); }
.problema-grid{ display:grid; grid-template-columns:1fr 1fr; gap:56px; align-items:start; }
.problema-copy h2{ font-size:clamp(26px,3vw,34px); color:var(--text-hi); margin-bottom:18px; }
.problema-copy p{ color:var(--text-mid); font-size:16px; max-width:460px; margin-bottom:8px; }
.problema-list{ display:grid; grid-template-columns:1fr 1fr; gap:28px 32px; }
.problema-item h3{ font-size:17px; color:var(--teal-soft); margin-bottom:8px; font-weight:600; }
.problema-item p{ color:var(--text-mid); font-size:15px; }

/* ===== Qué hacemos (light section) ===== */
.soluciones{ background:var(--bg-light); color:var(--text-ink); padding:100px 0; }
.section-head{ max-width:640px; margin-bottom:56px; }
.section-head h2{ font-size:clamp(28px,3.4vw,38px); color:var(--text-ink); margin-bottom:16px; }
.section-head p{ font-size:17px; color:var(--text-ink-mid); }
.pilares{ display:grid; grid-template-columns:repeat(4,1fr); gap:24px; }
.pilar-card{
  background:#fff; border-radius:var(--radius-md); padding:32px 28px;
  border:1px solid rgba(16,24,32,0.08);
}
.pilar-tag{
  display:inline-block; font-size:13px; font-weight:700; font-family:var(--font-display);
  padding:5px 14px; border-radius:999px; margin-bottom:18px;
}
.pilar-crecer{ background:rgba(45,216,195,0.14); color:#0E7A69; }
.pilar-automatizar{ background:rgba(26,111,168,0.12); color:#164E76; }
.pilar-fidelizar{ background:rgba(224,162,61,0.18); color:var(--amber-ink); }
.pilar-controlar{ background:rgba(124,108,224,0.14); color:#5544B0; }
.pilar-benefit{ font-size:17px; font-weight:600; color:var(--text-ink); margin-bottom:14px; line-height:1.4; }
.pilar-includes{ font-size:14px; color:var(--text-ink-mid); }
.pilares-close{
  margin-top:44px; font-size:18px; font-weight:600; color:var(--text-ink);
  border-top:1px solid rgba(16,24,32,0.1); padding-top:28px;
}

/* ===== Servicio bloque (SEO local / Captación) ===== */
.servicio-bloque{ padding:88px 0; border-top:1px solid rgba(255,255,255,0.06); }
.servicio-alt{ background:var(--bg-card); }
.servicio-grid{ display:grid; grid-template-columns:200px 1fr; gap:40px; }
.servicio-copy h2{ font-size:clamp(24px,2.8vw,30px); color:var(--text-hi); margin-bottom:18px; max-width:640px; }
.servicio-copy p{ color:var(--text-mid); font-size:16px; max-width:600px; margin-bottom:20px; }
.check-list{ display:flex; flex-direction:column; gap:10px; margin-bottom:20px; }
.check-list li{ position:relative; padding-left:26px; color:var(--text-mid); font-size:15px; max-width:560px; }
.check-list li::before{
  content:""; position:absolute; left:0; top:7px; width:14px; height:14px;
  border-radius:4px; background:rgba(45,216,195,0.16);
  border:1px solid var(--teal);
}
.servicio-note{ font-size:14px; color:var(--text-dim); font-style:italic; }

/* ===== FAQ ===== */
.faq{ padding:100px 0; border-top:1px solid rgba(255,255,255,0.06); }
.faq .section-head h2{ color:var(--text-hi); }
.faq .section-head p{ color:var(--text-mid); }
.faq-list{ max-width:760px; margin-top:8px; display:flex; flex-direction:column; gap:2px; }
.faq-item{
  border-bottom:1px solid rgba(255,255,255,0.08);
  padding:20px 0;
}
.faq-item summary{
  cursor:pointer; list-style:none;
  font-family:var(--font-display); font-weight:600; font-size:17px;
  color:var(--text-hi);
  display:flex; align-items:center; justify-content:space-between; gap:16px;
}
.faq-item summary::-webkit-details-marker{ display:none; }
.faq-item summary::after{
  content:"+"; font-size:22px; font-weight:400; color:var(--teal);
  flex-shrink:0; transition:transform .2s ease;
}
.faq-item[open] summary::after{ transform:rotate(45deg); }
.faq-item p{ color:var(--text-mid); font-size:15px; max-width:620px; margin-top:14px; }

/* ===== Nuestro enfoque ===== */
.enfoque{ padding:100px 0; border-top:1px solid rgba(255,255,255,0.06); }
.enfoque-grid{ display:grid; grid-template-columns:0.8fr 1.2fr; gap:56px; }
.enfoque-copy h2{ font-size:clamp(26px,3vw,34px); color:var(--text-hi); margin-bottom:18px; }
.enfoque-copy p{ color:var(--text-mid); font-size:16px; max-width:400px; }
.enfoque-steps{ display:flex; flex-direction:column; gap:28px; }
.enfoque-steps li{ display:flex; gap:20px; align-items:flex-start; }
.step-n{
  font-family:var(--font-display); font-weight:800; font-size:15px; color:var(--teal);
  border:1px solid rgba(45,216,195,0.4); border-radius:999px;
  width:38px; height:38px; display:flex; align-items:center; justify-content:center;
  flex-shrink:0;
}
.enfoque-steps h3{ font-size:17px; color:var(--text-hi); margin-bottom:4px; }
.enfoque-steps p{ color:var(--text-mid); font-size:15px; max-width:440px; }

/* ===== CTA final ===== */
.cta-final{
  padding:100px 0; text-align:center;
  background:radial-gradient(ellipse at 50% 0%, rgba(45,216,195,0.12), transparent 60%);
  border-top:1px solid rgba(255,255,255,0.06);
}
.cta-final h2{ font-size:clamp(28px,3.6vw,40px); color:var(--text-hi); margin-bottom:14px; }
.cta-final p{ color:var(--text-mid); font-size:17px; margin-bottom:32px; }

/* ===== Footer ===== */
.site-footer{ background:#070D16; border-top:1px solid rgba(255,255,255,0.06); padding-top:64px; }
.footer-inner{ display:grid; grid-template-columns:1.2fr 1fr auto; gap:40px; align-items:start; padding-bottom:48px; }
.footer-brand p{ color:var(--text-mid); font-size:14px; margin-top:10px; }
.footer-tagline{ color:var(--text-dim) !important; margin-top:6px !important; }
.footer-cols{ display:flex; gap:48px; }
.footer-col{ display:flex; flex-direction:column; gap:10px; }
.footer-col a{ color:var(--text-mid); font-size:14px; }
.footer-col a:hover{ color:var(--teal-soft); }
.footer-legal{
  display:flex; justify-content:space-between; align-items:center;
  padding:20px 32px; border-top:1px solid rgba(255,255,255,0.06);
  font-size:13px; color:var(--text-dim);
}
.footer-legal-links{ display:flex; gap:20px; }
.footer-legal-links a:hover{ color:var(--text-mid); }

/* ===== Responsive ===== */
@media (max-width: 960px){
  .main-nav{
    display:none;
    position:absolute; top:100%; left:0; right:0;
    background:var(--bg-deep); border-bottom:1px solid rgba(255,255,255,0.06);
    flex-direction:column; gap:0; padding:8px 32px 20px;
  }
  .main-nav.open{ display:flex; }
  .main-nav a{ padding:12px 0; border-bottom:1px solid rgba(255,255,255,0.05); }
  .nav-toggle{ display:flex; }
  .hero-inner{ grid-template-columns:1fr; }
  .hero-visual{ order:-1; max-width:320px; margin:0 auto; }
  .problema-grid{ grid-template-columns:1fr; }
  .pilares{ grid-template-columns:1fr 1fr; }
  .servicio-grid{ grid-template-columns:1fr; gap:16px; }
  .enfoque-grid{ grid-template-columns:1fr; }
  .footer-inner{ grid-template-columns:1fr; gap:32px; }
  .footer-cols{ gap:32px; }
}
@media (max-width: 560px){
  .wrap{ padding:0 20px; }
  .hero{ padding:64px 0 72px; }
  .problema-list{ grid-template-columns:1fr; }
  .pilares{ grid-template-columns:1fr; }
  .header-cta{ padding:10px 16px; font-size:13px; }
  .footer-legal{ flex-direction:column; gap:12px; align-items:flex-start; }
}

/* ===== Accesibilidad: foco visible ===== */
a:focus-visible, button:focus-visible, summary:focus-visible{
  outline:2px solid var(--teal); outline-offset:3px; border-radius:6px;
}
[hidden]{ display:none !important; }

/* ===== Servicio bloque: etiqueta lateral ===== */
.servicio-label{ padding-top:4px; }

/* ===== CTA final: layout y botón WhatsApp ===== */
.cta-final-inner{ max-width:720px; }
.cta-final-actions{ display:flex; gap:14px; justify-content:center; flex-wrap:wrap; }
.btn-whatsapp{
  background:transparent;
  border:1px solid rgba(37,211,102,0.55);
  color:#4FE08A;
}
.btn-whatsapp:hover{ background:rgba(37,211,102,0.10); border-color:#25D366; transform:translateY(-1px); }
.btn-whatsapp svg{ flex-shrink:0; }

/* ===== Enlaces dentro de texto ===== */
.inline-link{
  color:var(--teal-soft);
  text-decoration:underline; text-underline-offset:3px;
  text-decoration-color:rgba(126,239,221,0.4);
  overflow-wrap:anywhere;
}
.inline-link:hover{ color:var(--teal); text-decoration-color:var(--teal); }

/* ===== Páginas legales ===== */
.legal-page{ padding:64px 0 100px; }
.legal-page .wrap{ max-width:820px; }
.legal-back{ display:inline-block; font-size:14px; color:var(--text-mid); margin-bottom:28px; }
.legal-back:hover{ color:var(--teal-soft); }
.legal-page h1{ font-size:clamp(30px,4vw,42px); color:var(--text-hi); margin-bottom:10px; }
.legal-updated{ font-size:14px; color:var(--text-dim); margin-bottom:36px; }
.legal-notice{
  background:rgba(224,162,61,0.10);
  border:1px solid rgba(224,162,61,0.35);
  border-radius:var(--radius-sm);
  padding:18px 20px; margin-bottom:40px;
  font-size:15px; color:var(--text-mid);
}
.legal-notice strong{ color:var(--text-hi); }
.legal-placeholder{
  background:rgba(224,162,61,0.18); color:var(--amber);
  padding:1px 6px; border-radius:4px; font-weight:600;
}
.legal-body{ color:var(--text-mid); font-size:16px; line-height:1.7; }
.legal-body h2{ font-size:22px; color:var(--text-hi); margin:44px 0 14px; }
.legal-body h2:first-child{ margin-top:0; }
.legal-body h3{ font-size:17px; color:var(--teal-soft); font-weight:600; margin:28px 0 10px; }
.legal-body p{ margin-bottom:14px; }
.legal-body ul{ margin:0 0 18px; display:flex; flex-direction:column; gap:8px; }
.legal-body ul li{ position:relative; padding-left:20px; }
.legal-body ul li::before{
  content:""; position:absolute; left:2px; top:0.72em;
  width:6px; height:6px; border-radius:50%; background:var(--teal);
}
.legal-body strong{ color:var(--text-hi); }
.legal-table-wrap{
  overflow-x:auto; margin:8px 0 20px;
  border:1px solid rgba(255,255,255,0.08); border-radius:var(--radius-sm);
}
.legal-table{ width:100%; border-collapse:collapse; font-size:14px; min-width:480px; }
.legal-table th, .legal-table td{ text-align:left; padding:12px 16px; vertical-align:top; }
.legal-table th{ background:var(--bg-card-2); color:var(--text-hi); font-weight:600; }
.legal-table td{ border-top:1px solid rgba(255,255,255,0.06); }
.legal-table td:first-child{ color:var(--text-hi); white-space:nowrap; }

/* ===== Aviso de cookies (para cuando se active la analítica) ===== */
.cookie-banner{
  position:fixed; left:0; right:0; bottom:0; z-index:100;
  background:var(--bg-card-2);
  border-top:1px solid rgba(45,216,195,0.25);
  box-shadow:0 -8px 32px rgba(0,0,0,0.35);
  padding:18px 0;
}
.cookie-banner-inner{ display:flex; align-items:center; justify-content:space-between; gap:24px; }
.cookie-banner p{ font-size:14px; color:var(--text-mid); max-width:680px; }
.cookie-banner-actions{ display:flex; gap:10px; flex-shrink:0; }

@media (max-width: 560px){
  .legal-page{ padding:40px 0 72px; }
  .legal-body h2{ font-size:20px; margin-top:36px; }
  .cta-final-actions .btn{ width:100%; justify-content:center; }
  .cookie-banner-inner{ flex-direction:column; align-items:stretch; gap:14px; }
  .cookie-banner-actions .btn{ flex:1; justify-content:center; }
}

/* ===== Cabecera en móvil: que el logo no se aplaste ===== */
.logo svg{ flex-shrink:0; }
@media (max-width: 560px){
  .header-inner{ gap:12px; }
  .logo{ font-size:18px; }
}

/* ===== Logo en imagen ===== */
.logo img{ height:32px; width:auto; display:block; }
.logo picture{ display:block; flex-shrink:0; }
.footer-brand .logo img{ height:30px; }
@media (max-width: 420px){
  .site-header .logo img{ height:30px; }
}
@media (max-width: 560px){
  /* .wrap anulaba el padding vertical de la cabecera en móvil */
  .header-inner{ padding-top:12px; padding-bottom:12px; }
}